The last days we shot our current Haze & Glory campaign and all product shots for the online store with Sina from M4 models. We shot at Sofa Bar in Hamburg, such a great location. If you happen to visit Hamburg make sure to check it out:

The photo shoot is kind of like Christmas and birthday in one :) After weeks of designing, producing, sampling and trying out everything comes together, we see the full collection, all garments worn by the models and we can put all creativity into the styling and art direction. We had been lucky to shoot with talented photographer Alex Trommlitz. 

We hope you like the images as much as we enjoyed taking them! You can check out the final selection in our Lookbook.